Twelve New Countries Will Now Carry Entire Product Line
Springville, Utah, USA, February 25, 2011 – Little Giant Ladder Systems®,
(www.littlegiantladders.com), maker of the original articulating ladder, is now distributing
its entire product line in twelve Caribbean and Latin America countries and the U.S.
Virgin Islands through Premier Exclusives, S.A. De C.V. and PriceSmart, Inc.
(NASDAQ: PSMT). Expanded distribution will now connect the world’s most innovative
ladders with millions of brand-conscious consumers.
“Central and Latin America is a new and historic frontier of opportunity for Little Giant
Ladder Systems,” said H. Arthur Wing, President. “Millions of homeowners and
professionals will now have direct access to the never-before-seen safety, stability and
ease-of-use features found in our unique ladders. Serving customers through our
established, renowned distribution partners will continue Little Giant’s 39-year tradition
of excellent customer service.”
Premier Exclusives, a 20-year leader in nationwide distribution in Mexico, will integrate
the entire Little Giant Ladder Systems product line throughout its distribution network
including Direct Response TV, retail, corporate, government and the construction
“Being the flagship and exclusive distributor of Little Giant Ladder Systems throughout
Mexico is an honor,” said Daniel Gorinstein, CEO, Premier Exclusives. “Combining
Little Giant’s incredible products with Premier Exclusives’ proven track record in the
Mexican marketplace is a win-win situation. We look forward to this new dynamic and
PriceSmart, the largest operator of membership warehouse clubs in Central America
and the Caribbean with over 1 million cardholders, will distribute the Little Giant Ladder
Systems product line through its e-commerce website, www.pricesmart.com.
“Providing new and exciting products that meet our members’ needs is an underlying
key to PriceSmart’s success,” said Sandra Reyes, PriceSmart Ecommerce Buyer.
“Offering the innovative Little Giant Ladder Systems will complement our merchandising
strategy and give our members a product we believe they will want.”
• Little Giant Ladders: www.littlegiantladders.com
• Premier Exclusives: www.premierdirectv.com
• PriceSmart: www.pricesmart.com
• Facebook: www.facebook.com/littlegiantladders
About Little Giant Ladder Systems:
Little Giant Ladder Systems, Inc. manufactures and distributes superior-quality climbing
products to discerning homeowners and professionals throughout the world. The
company’s growing family of consumer brands includes Little Giant Ladders™, Select
Step™, SumoStance™, BigTrex™, Flip-N-Lite™, and MicroBurst™.
For more information contact:
Strategic Connections, LLC